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CASE STUDY · 14 / B2B E-COMMERCE
Tote Bag E-commerce Site
E-commerceDesignCard paymentsCustom production

Mireler.A tote bag site that sells single items by card and takes bulk orders too.

Mireler’s e-commerce site sells tote bags from a single item with a basket and card payment, shows prices falling with quantity and takes logo custom production requests on the product page.

See the screens →Read the brief ↓
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Client
Mirelermireler.com
Sector
Bag manufacturing and retailSingle-item buyers and institutions
Scope
Design + DevelopmentE-commerce, Design, Card payments, Custom production
Started
July 2026Live
Output
Responsive webTurkish
02
01 - Live Mockup · Desktop

6 screens. One design language.

Pick a page from the list on the left, then scroll the design yourself on the MacBook screen on the right. You’re in full control.
mireler.com/
Home desktop screenshot
Scroll to explore
Live Previewmireler.com/
Home00%
03
02 - Live Mockup · Mobile

5 screens, in your pocket.

5 mobile screens, designed for 360-428 px viewports. You can scroll inside the centered phone yourself; click the side phones to bring them to the center.
9:41•••
Home mobile screenshot
Category mobile screenshot
Product Detail mobile screenshot
Seeded Tote Bags mobile screenshot
Blog mobile screenshot
01/05
01
01 · Brief

Single items and bulk orders alike.

Mireler sells 100% cotton tote bags: raw cotton, canvas, lined canvas, gabardine, dyeable and printed models. According to the site, production has been in its own facility since 2002; there are also seeded totes that can be planted at the end of their life.

The need

A retail customer wants to buy and pay for a bag right away; an institution asks about quantity pricing and logo printing. Both had to be served on the same product page.

Goal
Run single-item sales with a basket and card payment and bulk orders with quantity pricing and custom production requests on one site.
Approach
The payment flow runs on iyzico; the product page carries both add-to-basket and a logo custom production request.
Solution
Card payment with instalments, a unit price table falling at 20, 50, 100 and 300 pieces, custom production requests with logo upload, moderated product reviews, WhatsApp pre-chat, category catalogs and a customer account.
Outcome
Live at mireler.com with 142 products and 8 fabric categories.
0
Products
100% cotton tote bags
0
Fabric categories
From raw cotton to gabardine
0
Quantity tiers
Lower prices at 20, 50, 100, 300
0
Guide posts
Plus a fabric comparison guide
02
02 · What we built

6 building blocks, one site.

An e-commerce site selling 100% cotton tote bags from a single item by card, which also takes corporate orders through quantity pricing and custom production requests with logo upload.
◈

Basket and card payment

Customers add products to the basket and pay by credit card through iyzico, with instalment options.

⊞

Quantity pricing

The product page shows how the unit price drops at 20, 50, 100 and 300 pieces.

◐

Custom production and logo

From a section on the product page, customers upload their logo and state production options.

◆

Product reviews

Customers write reviews that go live after approval; without approved reviews no stars are shown.

◉

WhatsApp pre-chat

Name, phone and topic are collected and the chat opens with the viewed product in a ready message.

◇

Customer account

Registered customers see their order history, addresses and favourites in their account.

03
03 · Method & stack

Which method, which tools?

Left: how we ran the project. Right: the technologies read from the project’s own dependency list.
  • /01
    Product and fabric architecture
    Strategy
  • /02
    Interface and design system
    UI
  • /03
    Mobile-first development
    Frontend
  • /04
    Basket, payment and custom production flow
    Flow
  • /05
    Launch
    Launch
  • /06
    Next.js
    Framework
  • /07
    React
    UI
  • /08
    TypeScript
    Language
  • /09
    Tailwind CSS
    Styling
  • /10
    iyzico
    Payments
MIRELER
The next project could be yours

Let’s take our B2B infrastructure to your sector.

Your sector, catalog and customers are different; the method stays the same. Write to us and let’s talk about your project.

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